Product Marketing Manager

at Setpoint (View all jobs)

New York, NY

About the role

Behind many of life’s most important transactions — buying a house, applying for a mortgage, getting a small business loan, or refinancing a credit card — is a network of credit relationships. Setpoint provides critical infrastructure for relationships between the world’s largest banks, credit funds and capital markets counterparties. We’re building trust in this system of credit.

We are looking for a Product Marketing Manager to join our team!

This is an opportunity to have a big impact and partner with the founding team, product and sales leaders. You’ll be a driver of the got-to-market strategy at Setpoint.

Who will love this job:

A great communicator – you possess excellent written and verbal communication skills and attention to detail
A multi-tasker – you can manage multiple priorities and set frameworks for how to execute them effectively within their deadlines
A problem-solver - you can quickly get to expert status in new areas, understand what’s most important and solve problems
A process driver - you can pickup complex systems and design repeatable solutions
A self starter - you are able to work in an ambiguous environment and create a repeatable process

What you'll do:

Work with the Director of Marketing to develop and execute go-to-market strategies that drive new business growth
Equip the sales team with impactful messaging, content, collateral, decks, case studies, and market insights to support deal velocity
Lead event and conference strategy to build pipeline and accelerate sales cycles
Drive top-of-funnel growth through demand generation campaigns, gifting, targeted email outreach, advertising and social media campaigns
Partner closely with product teams to tell compelling product success stories and support go-to-market launches for new features
Shape Setpoint’s approach to reaching new audiences by defining our value proposition and competitive positioning

You should have:

4-6 years of experience in product marketing or consulting
Proven experience working with enterprise sales teams, ideally in a startup environment
Financial services experience is a plus
A “roll-up-your-sleeves” attitude, with a drive to get things done across multiple marketing disciplines
A self-starter who’s passionate about the success of the team and takes initiative
Ability to travel monthly for meetings, events, and client entertainment
Bachelor’s degree

About Setpoint:

Setpoint provides purpose-built capital and technology to asset-backed borrowers and lenders. Our platform is the funding operating system for originators: it verifies and stores documents; automates critical calculations and compliance reporting; and digitizes assets like homes or cars. Setpoint’s technology makes warehouse transactions instant and error free.

In August 2024, Setpoint announced the successful completion of its $31 million Series B funding round. 645 Ventures led the round, with significant strategic investments from Citi and Wells Fargo, alongside Andreessen Horowitz, NextView Ventures, Floating Point, Henry Kravis, Zillow founder’s 75 & Sunny, Vesta Ventures, Fifth Wall, Eltura Ventures, and Outrunner Capital.

For all our employees, we offer a full slate of benefits from competitive salaries, stock options, medical, dental and vision coverage, 401k, disability coverage, and flexible vacation. Setpoint has offices in Austin, New York, and Park City, UT and we’re currently hiring remote team members for specific roles.

Compensation: $120,000 - $140,000 OTE dependent on multiple factors, which may include the successful candidate's skills, experience and other qualifications.

Setpoint provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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Product Marketing Manager